The third International Halal Products Expo 2008 (IHPE 2008) will be opened tomorrow, from 14th to 17th August 2008, at the International Convention Centre (ICC), Berakas. It is jointly organised by the Ministry of industry and Primary Resources (MIPR), Ministry of Religious Affairs, and Ministry of Health. This year's theme is "The Emergency of the Halal Market Economy".
The main objectives of IHPE are:
- IHPE 2008 is key to His Majesty’s Government’s efforts to establish Brunei as a premier Halal Centre;
- IHPE 2008 is positioned to spearhead the promotion of the Brunei Halal Brand which is setting the standards for Halal compliance and conformance in the Halal Products Industry;
- The Brunei Premium Halal (BPH) certification will also be officially launched at IHPE 2008. The Brunei Halal certification, because of its very stringent specifications, will provide the approved and certified products with a significant marketing edge in the increasingly important global Halal Market
In addition, the International Halal Market Conference 2008 will be held on August 16 to 17, 2008. The expo is open to public from Friday (15th Aug) onwards. For more information, please log on to http://www.bruneihalalexpo.com
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